Google Analytics vs Plausible Analytics

Side-by-side feature comparison and pricing breakdown.

Pageview Tracking
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Cookie-Free Tracking Plausible needs no cookies or consent banners
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GDPR Compliance GA4 requires consent banners; Plausible is compliant by default
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Script Size Plausible's script is under 1KB -- 45x smaller than GA4
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Advanced Segmentation GA4 has deep segmentation and audience tools
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E-Commerce Tracking
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Custom Events
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Self-Hosting
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Pricing
Free
$9/mo Open Source

Verdict

Plausible is the best choice for teams who want clean, privacy-friendly analytics without cookie consent banners. Google Analytics offers deeper analysis and is free, but Plausible's simplicity and GDPR compliance make it worth the cost.

Best for: Privacy-conscious website owners who want simple, GDPR-compliant analytics without consent banners

Last updated: 2026-03-01